Reviewit vs Trustpilot
Both are public review platforms. The difference is trust you can prove: we anchor reviews to real purchases, show verified and open reviews separately, and never let a business hide an honest review.
| What matters | Trustpilot | Reviewit |
|---|---|---|
| Verified purchase proof | Invitations, largely self-serve | Signed tokens tie a review to a real order |
| How the score is shown | One blended TrustScore | Verified purchase rating shown separately from all reviews |
| Can a business hide reviews? | Reviews can be flagged and may drop | No. Flags go to neutral moderation, never auto-removed |
| Pay to play | Criticised for it | A plan buys features, never a score |
| Verified counts shown publicly | Limited | Per store: verified purchase and verified client counts |
| Product-level reviews | Company level mainly | Store and product level |
| Found by AI and Google | Rich snippets | Rich snippets plus per-merchant llms.txt for AI |
| Pricing | Enterprise priced | Genuine free tier, flat monthly plans |
| Brand recognition and scale | Large and established | Newer, winning on trust design |
Trustpilot has scale and brand. We are honest that we are newer. Where we win is the design of trust itself: provable verified purchases, an unblended score, and no power for a business to bury what people really said.
One review profile. Every storefront. Built to be found.
Start collecting verified reviews today, free. Add widgets in one click, and get a public profile that Google and AI can read.